After you register a domain, your information is collected in a database called WHOIS, which records who owns and is responsible for the domain name or IP address. International rules set by ICANN require that valid contact information is available for every domain name registered. The information includes your name, address, email address and phone number must be supplied as part of the registration process and this is displayed on the whois database for all to see.
ID Protection allows you to protect your identity and reduce spam from scammers scraping whois databases; it does this by replacing your information with generic name and address details. The final piece of the puzzle is a hidden email address which forwards onto your real email address; this means they won’t see your real email address, but you will see emails sent regarding your domain name.
Data miners often crawl public WHOIS records for your personal information.
Then they sell it to marketing firms and advertising agencies, leading to spam and junk mail, and even phone calls
With ID Protect, your personal details are protected with anonymous data like this...