There are more options than every for political candidates to reach voters and constituents. Learn about online political advertising and digital marketing strategies. Find out more about pay per click, social media ads, IP targeting and SMS texting.
Winning political campaigns lay the groundwork for success long before Election Day.
In traditional marketing, it’s said that the money is in the mailing list. For digital marketing campaigns, that money is in the email list.
If you are running... Read More
Are you ready? August primaries are here. The fall election season is right around the corner.
With Covid cases on the rise, social distancing restrictions are ramping up in many areas nationwide. This will impact how candidates and volunteers can... Read More
Campaign advertising has always been a powerful tool for politicians. Marketing for politicians provides an effective way to get their message across to voters. Winning campaigns use a combination of traditional media, print, and digital marketing.... Read More
With candidates these days having limited options in reaching out to voters, IP Targeting offers a solution to directly reach specific households online. If you are wondering, “What is political IP targeting?”, it is a form of advertising that... Read More
Are you ready? While the US 2020 election is on November 3, many states will begin holding early voting starting up to six weeks before Election Day.
Because of the COVID-19 pandemic this year, many states have made changes for people to vote early or... Read More
Have you noticed more and more political campaign ads on your news and email websites? Ever wonder how they get there?
They are called display ads. Large campaigns use them. But they can also be part of your own political campaign strategy to reach... Read More