Here’s a tip for creating social media handles for your political campaign: Pick a single name that’s going to last for both your campaign website and social media profiles.
One frequent question we get when someone is starting a campaign... Read More
What scares you most about running for office? For many individuals, the thought of running for office can be both exciting and daunting.
From asking people to donate to your campaign to the panic of public speaking, there are numerous fears associated... Read More
A solid plan is key to any political victory. While it might be tempting to announce your candidacy as soon as you can, it is often not a wise move. There are many tasks required in preparing for a campaign. Candidate checklists play a big part in... Read More
Local political campaigns need to reach fewer voters and typically campaign for a shorter period than state or congressional campaigns. But that does not make local campaigning any easier for the candidates or their supporters. In many ways, if you are... Read More
What’s the most dangerous threat facing every local candidate in the country next year?
It’s not fundraising, though that is always a challenge. It’s not social media platforms. It’ not misinformation. Nor will it be the number of... Read More
Online political campaigning has evolved over the last decade. While strategies have become more sophisticated, the campaign website has remained the hub of the online campaign. It takes time and effort to build support. If you think putting up a... Read More